Post by account_disabled on Dec 12, 2023 1:28:12 GMT -5
Valid to evaluate that information to understand if your blog or site has really reached the person you want. We did it recently with Intelligence Rock Content , one of our blogs in Portuguese. In the Analytics side menu, go to Audience > Demographics > Overview. In this example, we can see that the majority of visitors are between 25 and 34 years old and are women. Although this information represents the target audience more than a person, you can know that your estimated age profile is in that range. Still in the "Public" topic, select "Interest" and "Summary." Here you can see the main topics that visitors search for on the Internet , regardless of whether they are related to the content you publish or not.
Market segments already show interest in purchasing products Phone Number List or services in the category. By evaluating the graph, for example, and taking into account the type of content Rock Content blogs publish and the services the company offers, we receive information that we are attracting the right people. Also in "Public", we have the geographic information of visitors, both in the country and the state/province as well as the city in which they reside. As expected, the majority of visitors to a blog of a company that operates in Brazil also reside in the country, and in this particular example, the majority live in the city of São Paulo, SP. In addition, you can analyze the days of the week and times that your person usually consumes content and what topics they have read.
In "Page", you can analyze the "Users by time of day" graph and evaluate which content/pages are most visited in a given period of time. Already in the acquisition, you can understand which channels your audience comes from: organic, social, email, direct. and the social detail can provide ideas about what social media your person is on and how they interact on them. With this information, you can build the audience profile that accompanies your blog and even validate if it is the one you want to reach. This step is more of a complement to other people research formats than a full search. Use it as a form of validation or even a first step in building.
Market segments already show interest in purchasing products Phone Number List or services in the category. By evaluating the graph, for example, and taking into account the type of content Rock Content blogs publish and the services the company offers, we receive information that we are attracting the right people. Also in "Public", we have the geographic information of visitors, both in the country and the state/province as well as the city in which they reside. As expected, the majority of visitors to a blog of a company that operates in Brazil also reside in the country, and in this particular example, the majority live in the city of São Paulo, SP. In addition, you can analyze the days of the week and times that your person usually consumes content and what topics they have read.
In "Page", you can analyze the "Users by time of day" graph and evaluate which content/pages are most visited in a given period of time. Already in the acquisition, you can understand which channels your audience comes from: organic, social, email, direct. and the social detail can provide ideas about what social media your person is on and how they interact on them. With this information, you can build the audience profile that accompanies your blog and even validate if it is the one you want to reach. This step is more of a complement to other people research formats than a full search. Use it as a form of validation or even a first step in building.